![]() The History of Pantone®Pantone, as it is today, was founded in 1962, when the company—at the time a small business which manufactured colour cards for cosmetics companies—was bought by Lawrence Herbert, who had been an employee since 1956. He immediately changed its direction, developing the first colour matching system in 1963. Herbert remains the CEO, Chairman, and President of the company. The company's primary products include the Pantone Guides, which consist of a large number of small (approximately 6×2 inches or 15×5 cm) thin cardboard sheets, printed on one side with a series of related colour swatches and then bound into a small flipbook. For instance, a particular "page" might contain a number of yellows varying in luminance from light to dark. The idea behind the PMS is to allow designers to 'colour match' specific colours when a design enters production stage—regardless of the equipment used to produce the colour. This system has been widely adopted by Graphic Designers, Reproduction and Printing Houses for a number of years now. Pantone recommends that PMS Colour Guides be purchased annually as their inks become more yellow over time. Colour variance also occurs within editions based on the paper stock used (coated, matte or uncoated), while inter-edition colour variance occurs when there are changes to the specific paper stock used.
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